TED

Meet the TED team

The TED Team is our in-house creative agency who deliver Technology, Entertainment and Design for LRS.

A team of skilled designers, copywriters, producers and coders, the TED Team deliver a lot of the marketing campaigns you’ve seen on TV, on posters, online, on buses…

The TED Team work closely with our brands at our head office to develop and execute creative, impactful campaigns.

Meet some of the team below and read about the work they’ve most enjoyed creating.

Lucozade Sport
Lucozade Sport
Adam Parton

Adam Parton

GRAPHIC DESIGNER

Lucozade Sport on-pack promotion

"The Made to Move promotional lockup takes the concept of never standing still, with the elements in perpetual forward motion in a dynamic looped breakout area at the top of the bottle. Seeing your bottle on supermarket shelves and in the gym is the ultimate reward!" 

lz zero Advert
lz zero Advert
Lazarus Ioannou

Lazarus Ioannou

CREATIVE DIRECTOR 

Lucozade Zero X Love Island

“The concept, development and delivery of Lucozade Zero's first TV campaign were all driven by TED, resulting in an overall outstanding execution that delivered a perfect balance of creativity, humour, style and sophistication, whilst also delivering a high sales return. No compromise and quality work that any external agency would be proud of’.”

Ribena Sparkling banner
Ribena Sparkling banner
Graham Cousins

Graham Cousins 

GRAPHIC DESIGNER

Adding sparkle to Ribena Sparkling 

"Designing the artwork for an exciting new drink that was a different proposition to the rest of the Ribena portfolio was a really exciting opportunity. I really enjoyed working on concepts, art directing the photoshoot and progressing the visuals through to the final POS suite."

LZ Zero LI Shoot
LZ Zero LI Shoot
Laura Cripps

Laura Cripps

CREATIVE STRATEGIST

Executing our first in-house campaign with Love Island 

"From strategy to execution, I led TED’s first in-house multi-channel campaign; pioneering a model of collaboration with agencies to deliver phenomenal brand awareness and a first-class social media campaign. Seeing our campaign on television and all over London’s buses was amazing! "

meet the ted team sophie project image
Merchants Heart
Sophie R

Sophie Richardson

DIGITAL CONTENT PRODUCER

Bringing Japanese artistry to life 

"Art directing and shooting the new visuals for Merchant Heart's social campaign was a brilliant experience. The chance to build the brand's unique, Japanese-inspired identity was a fantastic opportunity and really came through in the artwork."

meet the ted team sharin project image
meet the ted team sharin project image
meet the ted team sharin profile image

Sharin
Johal

DIGITAL CONTENT PRODUCER

Lucozade Zero x Missguided

"I loved the challenge of creating over 50 pieces of artwork within a few weeks for two of my favourite brands! The feeling you get when you see your work in lights is unforgettable!"

meet the ted team ben project image
meet the ted team ben project image
meet the ted team ben profile image

Ben
Robertson

TECHNOLOGY & DEVELOPMENT MANAGER

Lucozade Sport Made To Move App

"I loved being part of getting the nation moving more with the Made to Move app. Knowing I have been a key part of developing a product that tens of thousands are using everyday to be more active and healthier is hugely inspiring."

meet the ted team rick project image
meet the ted team rick project image
meet the ted team rick profile image

Richard
Oakley

HEAD OF DIGITAL MARKETING

Orangina “Dating With The Elderly”

"The team enjoyed creating the "Shaking Up..." series of short films but "Shaking Up Dating with the Elderly" is my favourite.  The creative idea is strong, the format simple and it's genuinely funny. It's a little naughty at times but not at all shocking and it's delivered with a light-hearted joie de vivre.”

meet the ted team wes project image
meet the ted team wes project image
meet the ted team wes profile image

Wesley
Lyne

SENIOR DIGITAL DESIGNER

Lucozade Sport Made To Move App

"Having the flexibility to push the brand into a new space was a huge responsibility, but with the backing and collaboration from brand we all came together to produce not only a beautifully designed app, but an app with purpose and functionality. "

The TED team also designed and built the website you're looking at right now. Here's a word from Laz  on the thinking behind the design.

"The visual expression of the site is inspired by our Suntory heritage in Japan. Origami is the Japanese art of paper folding and paper engineering and in Japanese culture the art of folding paper in half and in half again represents infinity and possibility; there is no wrong answer but instead only infinite ways of solving problems.

A sheet of paper will never be folded exactly the same way by any two people; therefore the more people you engage, the greater the power of your solution.

It's a hugely positive message and at Lucozade Ribena Suntory, we believe in the power of our people."

Lazarus Ioannou,  Creative Director 

Related Articles

join the TED team
Join the TED team

Do you fancy joining the TED Team and working with brilliant people to create awesome work?

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Created by TED

Take a look at some of our recent work on our Tumblr page.