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Sustainable farming in practice 

As Ribena’s trusted blackcurrant growers prepare for the six-week harvest commencing in July, we went behind the scenes at one of our blackcurrant farms in Essex to reveal how our growers are working to promote biodiversity on their farms and honouring our water philosophy ‘Mizu To Ikiru’.

Third-generation blackcurrant grower, Giles Coode-Adams explains how he and 34 of our other growers are embracing the Ribena Biodiversity Action Plan, which involves taking a minimum of six important steps that ensure we’re farming blackcurrants in the most sustainable way possible. 

You can find out what else we’re doing to practice sustainable business here.

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